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Apple September 7th 2016 Event: Everything you need to know

After countless rumors and leaks, the iPhone 7 and iPhone 7 Plus has finally been revealed. Apple also announced the Apple Watch 2 (called the Apple Watch Series 2).

In case you missed the big event, Apple has posted a short 107-second video to get you up to speed.

iPhone 7 and 7 Plus


Just like the past two iPhones (the 6/6 Plus and 6S/6S Plus), there will be a 4.7-inch iPhone 7 with a resolution of 1334 x 750 at 326 ppi and 5.5-inch iPhone 7 Plus with a 1920 x 1080 display at 401 ppi. It packs a 64-bit A10 Fusion Processor that has four cores. The motion chip in the new iPhones, has been upgraded to an M10.

Also new to the entire iPhone lineup is water-resistance. The iPhone 7 and 7 Plus are IP67 water and dust resistant.

The iPhone 7 and 7 Plus will also come with iOS 10 out of the box.

And the headphone jack is gone from the iPhone 7 and 7 Plus and Apple has included a set of EarPods with Lightning connector and a 3.5mm headphone jack adapter in the box.


There are now dual cameras on the iPhone 7 Plus. One is 12-megapixels and has a f/1.8 aperture wide-angle lens and the other is also 12-megapixels but it has a f/2.8 aperture 2x zoom telephoto lens. The standard iPhone 7 is sticking with single rear-camera array.


There will also be a new button on the iPhone 7 Plus that will allow you to quickly zoom in with the telephoto lens on-screen. Additional software will be included on the iPhone 7 Plus to make it zoom up to 10x. There is also a new option on the iPhone 7 plus called Portrait and it can create a shallow depth-of-field.

The front FaceTime camera on the iPhone 7 and 7 Plus has been upgraded to 7 megapixels and video up to 1080p with a wide colour capture and image stabilization.

The Home button has also been slightly upgraded, it now has a taptic engine that will vibrate when you do certain things. Also you can use force touch for quick actions, messages, notifications, ringtones and third-party apps. It will also be customizable.


You’ll also get at least another hour of battery life on the iPhone 7 Plus and two more hours on the iPhone 7. There’s also stereo speakers with increased dynamic range.

The iPhone 7 and 7 Plus comes in three storage capacities, 32GB, 128GB and 256GB. It will also come in five colours, Black (replacing Space Grey), Silver, Gold , Rose Gold and Jet Black (which is more of a glossy finish). The new Jet Black finish only comes in 128GB and 256GB storage capacities.


The pricing is as follows (prices below are in Canadian dollars):

iPhone 7:
32GB: $899
128GB: $1,029
256GB: $1,159

iPhone 7 Plus:
32GB: $1,049
128GB: $1,179
256GB: $1,309

The iPhone 7 and 7 Plus will be available for pre-order starting September 9th and ship on September 16th. Meanwhile iOS 10 will be released on September 13th.

Apple says that iOS 10 will be available for the following devices:

  • Phone 6s
  • iPhone 6s Plus
  • iPhone 6
  • iPhone 6 Plus
  • iPhone SE
  • iPhone 5s
  • iPhone 5c
  • iPhone 5
  • iPad Pro 12.9-inch
  • iPad Pro 9.7-inch
  • iPad Air 2
  • iPad Air
  • iPad 4th generation
  • iPad mini 4
  • iPad mini 3
  • iPad mini 2
  • iPod touch 6th generation

Apple Watch Series 2


Apple also announced the successor to the first Apple Watch with the Apple Watch Series 2. It still retains the same rounded square design of the original but it’s now water-resistant up to 50 meters and is being powered by a dual-core S2 chip, which means it should be up to 50 percent faster.

Apple says that the new Watch is swim-proof and is running watchOS 3 and there’s a built-in GPS in the Watch Series 2. It will be available with an aluminum body in six colours, Gold, Rose Gold, Silver or Space Grey or with a Stainless Steel body in two colours, Silver and Space Black. It will start at $489 CAD and there is now a new ceramic Apple Watch Edition which starts at $1649 CAD.


The first Apple Watch, which Apple will now be called the Apple Watch Series 1 and be upgraded with a dual-core processor and will cost $359 CAD.


Apple also announced the Apple Watch Nike+ Series 2, which Apple built especially made for runners. There’s a perforated band and the actual watch body is made of aluminum. It will start at $489 CAD for the 38mm and $529 CAD for 42mm version. It will be available in four colours, Black/Volt, Black/Cool Grey, Flat Silver/White and Flat Silver/Volt.


Pre-orders for the Apple Watch Series 2 will start on September 9th and launch in September 16th. While the Nike+ model with launch in late October.

Meanwhile watchOS 3 will be available starting September 13th.



Since Apple decided to get rid of the 3.5mm headphone jack on the iPhone 7 and 7 Plus, Apple also announced their own set of wireless earbuds called the AirPods.

Essentially they just look like Apple took their standard EarPods and got rid of the wires. Inside the AirPods, there’s a W1 chip which can actually detect when they’re in your ears, so then they’ll pause your music when you take them out of your ears.

You’ll also be able to answer phone calls using the AirPods because each AirPod has a microphone built-in. You can also use them with Siri, and she can help you adjust volume, go to the next song or even tell you the remaining battery life on your AirPods.


Apple says that the AirPods will work with all Apple devices running iOS 10, watchOS 3 and macOS Sierra. The AirPods will get about 5 hours of listening time and the battery can last about 24 hours when not in use.

The AirPods also come with their own portable charging case which charges over Lightning and putting the AirPods in the case for about 15 minutes can give you about 3 hours of listening time.

They will be available in late October for $219 CAD.

Super Mario Run

Apple also announced that Nintendo will be bringing a new Mario game to the iPhone called Super Mario Run. It will have the familiar Mario gameplay that you’ve come to know and love.

The new game will be coming to the Apple App Store before coming to other devices and no release date has been announced other than by the end of the year. It also will be a single purchase game with no in-app purchases.

from TheCanadianTechie


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